Flourish second meeting and work plan
Wednesday, April 13, 2016
Post by Sandra
Feedback
Jason from Flourish was shown our work so far. He was very enthusiastic about our cereal box design for Spoon and gave us some very positive feedback. We need to develop our website further and create mockups of the designs for the other cereal flavours.We asked Jason for advice about our pitch. His tips were:
Just have your best presenter deliver the pitch
Discuss what the story is
What is the brief
Target market
How you are answering the brief/addressing the issues
Visuals - why you chose the design elements and branding
Continuity across the brand
He explained that no mounted work was required for the pitch. Jason recommend that preparing for the presentation will take about 1 day for every 5 minutes of talking.
Work plan
We have allocated the remaining work to be done as follows:
by Wed 20 April
Additional web home page/product page concepts - Clare
Presentation content and slides 1st draft - Sandra
by Wed 4 May
Finalise presentation content - Clare & Sandra
Create the remaining spoon illustration for museli/granola mix - Leonie
Create porridge pot mockup - Clare
Finalise the rear of the box design and mockup - Leonie
Web designs finalised - Leonie
by Mon 9 May
Style guide finalised - Sandra
by Wed 11 May
Delivery of presentation - Clare
Pitch to Flourish
by Wed 25 May
Print and mount work
Hand in
0 comments