Post by Sandra
The final branding board is below:
Post by Sandra
During the last couple of weeks we have been working on, and have yet to do:
Sandra
Print and mount final designs
Update branding board with web designs
Take photos of cereals in supermarket to use for point of sale mockups
Leonie
Create final designs for website desktop and mobile
Add mockups to shelf photos
Clare
Practice pitch delivery
We are very much on target to complete all tasks within the agreed timescales and well within the deadlines.
During the last couple of weeks we have been working on, and have yet to do:
Sandra
Print and mount final designs
Update branding board with web designs
Take photos of cereals in supermarket to use for point of sale mockups
Leonie
Create final designs for website desktop and mobile
Add mockups to shelf photos
Clare
Practice pitch delivery
We are very much on target to complete all tasks within the agreed timescales and well within the deadlines.
Website ideas/ packaging
Post by Clare
My task for this week was to work on developing packaging for the cereal snack pots based on our house style. This is the mock-up I put together.
Here are a couple of website home page concepts.
Post by Leonie
These are my experiments with various layouts for the homepage.
Design on mouse hover.
On mouse hover, the sections relating to each flavour would become clearer
Post by Sandra
We asked Jason for advice about our pitch. His tips were:
Just have your best presenter deliver the pitch
Discuss what the story is
What is the brief
Target market
How you are answering the brief/addressing the issues
Visuals - why you chose the design elements and branding
Continuity across the brand
He explained that no mounted work was required for the pitch. Jason recommend that preparing for the presentation will take about 1 day for every 5 minutes of talking.
Feedback
Jason from Flourish was shown our work so far. He was very enthusiastic about our cereal box design for Spoon and gave us some very positive feedback. We need to develop our website further and create mockups of the designs for the other cereal flavours.We asked Jason for advice about our pitch. His tips were:
Just have your best presenter deliver the pitch
Discuss what the story is
What is the brief
Target market
How you are answering the brief/addressing the issues
Visuals - why you chose the design elements and branding
Continuity across the brand
He explained that no mounted work was required for the pitch. Jason recommend that preparing for the presentation will take about 1 day for every 5 minutes of talking.
Work plan
We have allocated the remaining work to be done as follows:
by Wed 20 April
Additional web home page/product page concepts - Clare
Presentation content and slides 1st draft - Sandra
by Wed 4 May
Finalise presentation content - Clare & Sandra
Create the remaining spoon illustration for museli/granola mix - Leonie
Create porridge pot mockup - Clare
Finalise the rear of the box design and mockup - Leonie
Web designs finalised - Leonie
by Mon 9 May
Style guide finalised - Sandra
by Wed 11 May
Delivery of presentation - Clare
Pitch to Flourish
by Wed 25 May
Print and mount work
Hand in
Post by Leonie
I put together a concept for the product page.
I put together a concept for the product page.
